Established in 1988 with a single goal to create world-class stationery, it has been a fruitful journey ever since with constant innovation & technology updates, it has made us the category leaders of fancy erasers, plastic crayons and combination gift packs in India and to our credit is a countrywide dealership network, presence in all leading retail outlets, excellent brand strength with educators, retailers, parents and of course children. Appealing a product which always stands out from other products. Which makes us No.1 choice for not only consumption but for return gifts too? We have collaboration with Walt Disney company  since last eight year for their ever popular cartoon characters like Mickey mouse, Donald duck ,Minnie mouse , winne the pooh, princess etc. So that we can provide beautiful products with popular character which makes them finest among its category.

Our main motive has been to bring a smile on the faces of our “Little Customers”. Keeping this in mind we are on a constant lookout for new ideas and believe in consistently discovering something new so that our customers have a wide variety to choose from. Our range of varied products manufactured to the highest quality standards has made us a trusted household name in India.

Our finest reward is the joy of being able to reach out to millions of children (adults too!) and the satisfaction of knowing that we have been a part of their growing years. Where every idea can be turned into a product we count our net worth not in Rupees but in terms of our customer’s laughter & smiles.

Inline with our tradition to reach out to every kid we are now open for online buying also through this website not only you can see products but you can buy them also and view all information  of the products without going to any store or shop for it. So buying is just a click away. Enjoy.