About Us

Established in 1988, with a single goal to create stationery, which is of world standards and at prices, which are affordable to every child wherever in India or anywhere in the world. 12 years ago in India retailers, children & parents were used to poor quality erasers or expensive imported ones. Mr. Clean changed all that. Every idea & fantasy a child could have was turned into multi-coloured erasers with different shapes like animals, fruits, alphabets, numbers, vegetables, games, crayons with super hero shaped crayons etc.

 

Our specialization is innovation. There is nothing standard about our products or our approach.

We believe any idea can be shaped into a product.

We have a strong brand name with retailers/parents/kids.

The sheer joy our product brings to a child or mother is our finest reward. If it can be made anywhere in the world, we can make it in India. Pioneering concepts like 3-D Erasers, multicolour erasers, mini crayons in convenient plastic bottles – we did it first.

Our business idea began with a single thought, Why would any child or adult buy a BORING white eraser when you can buy a colourful eraser of beautiful shapes at the same price with EVEN BETTER ERASING capacity. UTILITY, CREATIVITY & play value MATCHED in every product. GROWING UP MADE FUN. Imagine coming from school to your private fantasy world where you can turn homework - the most boring activity into a FUN ! FUN ! Activity. An experiment where we found adults also enjoyed our erasers as much as their children. Over 200 people employed in multi location units all over Bombay. Distribution all across India with distribution depots in all major cities & towns. The easiest & fun educational aids since our products cover all child related topics starting from animals, alphabets…..cricket & even love !

We are an important part of every childs growing up.

OUR STRONGEST BELIEF IS THAT ALTHOUGH WE MAKE WORLD STANDARD STATIONERY IT SHOULD BE AFFORDABLE BY ALL CHILDREN FROM VARIOUS ECONOMIC BACKGROUNDS.

Our range of products cover relevant subjects like ANIMALS, FRUITS, CARTOON CHARACTERS, OBJECTS, SHAPES, ALPHABETS, NUMBERS, ARTICLE IMITATIONS, VEGETABLES ETC. We interact with parents, educators & our most valued customers! Children to develop relevant products.Our products make the finest give always whether it be rakhi, birthdays or just another fun day. Our products have been used for all India brand promotions by leading FMCG firms like HLL,COLGATE PAMOLIVE (I) LTD, PHARMA firms like RANBAXY,CIPLA etc and CONSUMER PRODUCTS firms like ITC,RASNA,PERFETTI ,Mattel toys and many more. We are proud to be associated with the best brands in India.